Celebrate Small Business Saturday – Nov. 29!

Published on November 25, 2025
Economic Development, Community Planning

This Nov. 29, communities across the nation, including those in Sacramento County, will celebrate Small Business Saturday, a day dedicated to recognizing the vital role small businesses play in the local economy. From charming boutiques and cozy cafés to local makers and service providers, every purchase made helps strengthen the community and keeps the local economy thriving.

This holiday season, shoppers can make a big impact by choosing to shop small and shop local. It is an opportunity to come together and celebrate the creativity, dedication and heart that small businesses bring to neighborhoods every day.

For shoppers:

For businesses:

For more business owner resources, visit the U.S. Small Business Administration’s website.

When we choose to shop small, we invest in the people and places that shape Sacramento County. Thank you for supporting the businesses that help our community thrive.

Contact Information

Ken Casparis

Sacramento County Public Information Office​​​​​​